An AI Search Visibility Audit shows whether your business appears in the answers buyers get from AI tools, what those answers say about you and which sources they cite. It also checks the website and SEO issues that may be limiting your visibility.
A familiar name in Google is not always a familiar name in an AI answer. Your competitor might get mentioned because a useful service page, a review or a third-party source gives the platform something clearer to work with. We look at the evidence instead of assuming a new blog post will fix it.
This is a focused starting point, not an exhaustive crawl of every page or a promise to get you cited. You get a scored snapshot, specific examples and a prioritized 90-day action plan your team can use.
FIVE AREAS. ONE CLEAR STARTING POINT.
We test up to 25 buyer questions relevant to your services and market across ChatGPT, Google AI Overviews, Perplexity and Gemini. We record where your business is mentioned, which competitors appear and which sources are cited. Where Google does not show an AI Overview, we record that too.
Your takeaway: A dated visibility snapshot with the questions, platforms and examples behind the findings. It is a sample of what buyers may see, not a universal AI ranking.
We review key service pages for crawl and indexing blockers, titles, headings, internal links, mobile usability and speed. With Search Console and GA4 access or shared reports, we also check search performance, traffic changes and pages losing visibility.
Your takeaway: The search and website issues worth addressing first, with unverified items clearly marked if account data is unavailable.
We check whether your pages answer the questions customers ask before contacting you. That includes service detail, useful FAQs, clear authorship, first-hand experience, credentials and evidence behind your claims. We flag thin or vague pages and places where a direct answer would be more useful than another paragraph of sales copy.
Your takeaway: Specific pages to improve and what each needs to say or prove. Experience, expertise, authority and trust are evaluated through visible evidence, not a made-up Google score.
We look for consistent business information, relevant structured data, reviews, third-party mentions and directory listings. For businesses with a local presence, we include Google Business Profile signals. We compare these with the sources cited in the AI answers we sampled.
Your takeaway: Gaps that make your company harder to identify, verify or understand, plus relevant sources and profiles to review.
Where access or shared reports allow, we check whether organic visits and identifiable AI referrals can be connected to form and call events in GA4 and CallRail. We flag missing events, unclear sources and other measurement gaps. Some AI visits lose their referral information, so we will not pretend the numbers capture every AI-influenced lead.
Your takeaway: A plain-English view of what your current tracking can show and what it cannot. CRM workflows, lifecycle stages, lead routing and closed-revenue attribution are not included in the free audit.
Your report brings the five areas together in a scored snapshot with supporting examples and a 90-day action plan ranked by impact and effort. The score is our audit assessment, not a score issued by Google or any AI platform. We explain what to fix now, what to work on next and what can wait.
Get My Free AuditFROM QUESTIONS TO PRIORITIES
1
Fill out the form with your website, main services, target market and any visibility concerns. Share the questions buyers ask and the competitors you hear about. We confirm the focus and request read-only access or reports where they will help. Never send passwords through the form.
2
Our team tests the buyer questions, reviews your key pages and business signals, and checks the data you can share. We document the sources and limitations so you can see the difference between a verified issue and something that needs further investigation.
3
You receive the written report and prioritized action plan. On a free 30-minute walkthrough, we explain the findings, answer questions and help you decide which fixes deserve attention first.
BUILT FOR BUSINESSES BUYERS RESEARCH
You sell a service that takes comparison and trust, whether that is home services, healthcare, legal, accounting or B2B work. You want to know what people see before they ever land on your site.
You have asked AI tools about your category and seen other companies recommended. You need evidence of the gaps, not a pitch built around a single screenshot.
Your team sees changing search traffic but cannot tell whether visibility, content or tracking is the main problem. You want a baseline before changing the budget.
You have people who can make improvements. What you need is a short list of priorities with the reasoning behind them, not another tool export to sort through.
SEO EXPERIENCE. AN IN-HOUSE TEAM.
Conversion Pipeline has worked in SEO since 2009. Our in-house US team handles search, content, websites and analytics, so we can look at what buyers see and what happens after they click.
We treat AI visibility as part of a sound SEO program, not a shortcut around it. The audit looks for clear answers, a usable website and business information that holds up when someone checks it.
Meet the Conversion Pipeline teamYou can take the findings to your internal team. The report and walkthrough are free, and there is no requirement to buy anything afterward.
If you want help making the changes, we can scope a paid project or an ongoing SEO program covering technical fixes, content, business signals and measurement. You approve that work separately.
Learn about our SEO servicesHow AI search fits into SEONeed to know what happens after a lead reaches sales? A deeper CRM review can examine lifecycle stages, workflows, routing and revenue attribution. That is an optional follow-on, not part of this free audit. We confirm its scope separately.
For broader planning, see marketing consultingThis free visibility review does not replace our paid, in-depth SEO audit. If the findings point to a larger sitewide investigation, we explain why before recommending one.
STRAIGHT ANSWERS BEFORE YOU START
Yes. The written audit, prioritized 90-day action plan and 30-minute walkthrough are free. There is no obligation to hire us afterward. Implementation and any deeper CRM review are separate work that you approve before it starts.
We review a focused set of buyer questions across ChatGPT, Google AI Overviews, Perplexity and Gemini, then check your key pages for SEO, content, business trust signals and lead tracking gaps. You get a scored snapshot, examples of what we found and a prioritized action plan. Analytics findings depend on the access or reports you can share.
The free AI Search Visibility Audit is a focused baseline of how buyers can find and evaluate your business in AI answers and search. Our paid SEO audit is an in-depth, sitewide investigation with a more detailed technical, content and competitive scope. If you need that deeper review, we explain the scope before you commit to it.
ChatGPT, Google AI Overviews, Perplexity and Gemini. We use buyer questions relevant to your services and market, record mentions and citations where they appear, and note when Google does not show an AI Overview. Results are a dated sample, not a guarantee that every user will see the same answer.
Start with your website URL, main services, target market and the questions customers ask before they buy. If you can share read-only access or exports from Search Console, GA4 or CallRail, we can review the available performance and tracking data too. Without those, we flag what we cannot verify rather than guessing. Do not send passwords through the form.
No. The free audit checks the visibility of organic and identifiable AI referral leads in available analytics and call tracking. It does not inspect CRM workflows, lifecycle stages, lead routing or closed-revenue attribution. A deeper CRM review is an optional follow-on with its own scope.
No. AI answers vary by question, location, session and platform, and Google does not show an AI Overview for every search. We document the sample we checked and recommend improvements. No agency can promise a particular citation or ranking.
We walk you through the findings on a 30-minute call and explain what to fix first. Your team can use the plan, or you can ask us to scope paid SEO, content, technical or tracking help. The audit itself does not change your website, analytics or CRM. Any implementation or CRM review needs separate approval.
Find out where buyers can see you, where competitors get the mention and which fixes deserve attention first.
Enter your website URL in the Website URL field. In Message, tell us the services you want to grow, the market you serve and what you want to be found for.
Free report. Free walkthrough. No obligation to buy.
I went through 3 different online marketing companies for training and marketing services before finding Conversion Pipeline. They built my website and manage my email and online marketing activities. They continually make us money.
Conversion Pipeline greatly improved and expanded our online marketing strategy. We found new locations to promote our school, increased student enrollment and raised our brand awareness among distinguished members of the academic and medical communities.
Conversion Pipeline’s redesign of our website and digital marketing services have made a significant, positive impact on our business. We’ve seen impressive increases in website conversions, leads and new business as result of their efforts.
When I started My Exterminator, I called Conversion Pipeline to build my Google AdWords campaign from the ground up. Competing with much larger, national exterminator companies, I needed to ensure my Ad was found.
We participate in Conversion Pipeline’s SEO Training Program once a year. We saw immediate results once we implemented the strategies we learned in the SEO training program.
Conversion Pipeline has done much better work for me than large companies with a supposed national reputation. I’m top in Google for bankruptcy lawyers in Northern Virginia and their work has helped me stay there.