White Label Your SEO and PPC Work.
You Get Paid, We Do The Work.
Provide SEO services to your clients and drive ongoing monthly revenue, without doing any of the production work.
Search Engine Optimization (SEO) is a service that every marketing agency should have in its services arsenal because every single business, large and small, should be pursuing SEO. Who better to provide the service?
The challenge for your agency is that SEO is a very specialized marketing activity and hiring dedicated personnel is very expensive.
Your solution is found in Conversion Pipeline White Label SEO Services.
Positioning Outsourced SEO Services with Your Clients
The first step in positioning SEO services to your clients is by showing them by example and explanation that they need it. For most businesses Organic traffic is the top source for website traffic and is also the top source for inbound form completions or phone calls. If PPC is turned on, this is usually a close second. You need to be able to show this, and analytics is the first place to turn.
If a client doesn’t have analytics installed, that is reason number one that they need an SEO Program, since installing and configuring analytics is the first step!
The second place to turn is to the pre-sale evaluation tool. When you plug your client website into the tool, it will return a detail report of all the things that need fixing.
Together, showing a client the importance of SEO and that their website is in need of important fixes, is the way to position this service to your clients.
White Labeled SEO Deliverables
During the first month of an SEO engagement, two things happen: The SEO Startup is completed and the first month of ongoing SEO is executed.
The Startup is a process Conversion Pipeline has developed over ten years that includes a large checklist of items needed to optimize a website. From the simple things like adding ALT text to images, to the more complex items like adding Structured Data and Schema tags to important content, we cover it all.
The key here is that you don’t need to do anything. Conversion Pipeline handles all the startup production work.
At the same time, we immediately begin our ongoing SEO efforts building links from reputable websites to build your client’s domain authority, managing directory placements, and making on-page updates. All these things have to happen, month in and month out, for the SEO program to succeed. And Conversion Pipeline does just that.
Reporting and Client Questions
At the close of each month, Conversion Pipeline will compile and deliver your client’s analytics report. The report dashboard contains all of the key metrics the client will need to judge the effectiveness of the campaign(s) and make decisions about future actions.
If you need extra support for client meetings, Conversion Pipeline can arrange to have an analyst review the monthly report with you and your client, as a member of your team. This higher level of Partner service can be a great way to further establish your agency as a high value to your clients.