Google Ads can put your business at the top of the page today. It can also burn through a budget fast if nobody is watching the search terms, the locations and the hours.
We run Google Ads and Microsoft Ads for Murfreesboro businesses and judge every campaign by one number: what you paid for each real lead. We have managed paid search since 2009 and have been a Google Partner since 2012. We serve Rutherford County from our Nashville office at 818 18th Avenue South.
Every campaign is tracked to the call and form before we spend a dollar.
We will review your website and current results with you and tell you where we would start. You see a clear monthly number before anything begins.
Book a consultationOur PPC audit is free. We show you where budget leaks and what to fix first.
Get a free PPC auditGet a free Google Business Profile audit for your Murfreesboro location.
Free profile auditWhen we audit a Rutherford County account, we usually find the same problems. Our PPC audit is free. It shows you where your budget is going and what we would fix first. These are the areas we target most often:
Google Ads is one part of what we do for local businesses. See our Murfreesboro digital marketing page for SEO, websites and the rest.
Targeting the whole Nashville area when you only serve Murfreesboro and Smyrna means paying for clicks from people who will never call.
Broad match and automated campaigns pull in job seekers, DIY searches and searches for other companies by name.
Calls at 9 pm that go to voicemail rarely turn into jobs.
If most of your leads come by phone and you only track forms, Google's bidding is working half blind.
Every account gets the same basics before we scale anything. Sending every click to the homepage is one of the most common leaks we fix.
A live dashboard plus a monthly summary: leads, cost per lead, what changed and why. You own the account, the data and the billing.
Your Google Ads account, analytics and data stay in your name, so nothing is lost if you ever leave.
Leads and cost per lead, updated as they come in.
What we did, what it produced and what we are doing next.
See exactly what people typed before they clicked.
Know which keyword made the phone ring.
We test Google's automated features, like Performance Max, and keep them supervised.
Running SEO too? See our Murfreesboro SEO page. Many clients run both, because ads show which searches convert before SEO catches up. Start with a free PPC audit.
Paid search is the fastest way to reach Murfreesboro customers who need your service today. Most of our time goes into keeping your budget away from people who were never going to buy.
You only pay when someone clicks, which makes PPC easy to test and easy to scale. Learn about PPC management and call tracking.
A person searching emergency AC repair Murfreesboro should land on a page about exactly that. We build pages for the service and the town, with a clear phone number and a short form.
Already getting clicks but not enough calls? We can find what is holding conversions back and fix it with conversion rate optimization.
Layouts built around calling, booking or asking for a quote.
Designed for small screens first, then scaled up.
Fast Webflow builds your team can update without a developer.
Built by our HubSpot Platinum team, with forms that feed your CRM.
These are published Conversion Pipeline case studies. None of them is a Murfreesboro business. They show how we manage accounts.
Form submissions grew from 2,432 to 3,958 in a year as we tuned the Google Ads account and the site around estimate requests.
Budget moved from traditional media into search, remarketing, lookalike audiences and lead forms.
Cost per click dropped from $4.30 to $1.61 while phone calls from paid search more than doubled.
See all our case studies.
You will find us at 818 18th Avenue South, Nashville, TN 37203, about 35 miles up I-24 from Murfreesboro. We meet Murfreesboro clients on video calls, at our office, or at your place of business. Call 877-877-0542, Monday to Friday, 9 am to 5 pm.
We also have an office in Fairfax, Virginia. Learn more about our team.
818 18th Avenue South, Nashville, TN 37203
Monday to Friday, 9 am to 5 pm. 877-877-0542.
Get a free PPC audit. We will review your Google Ads account and show you the leaks, the wins and what we would change first.
It depends on your industry, how many towns you serve and what a customer is worth to you. We size the budget so you get enough clicks to learn what works, then scale what produces leads. There are two costs: the ad budget you pay Google directly and our management fee.
Usually within days of launch, once tracking is in place. The first month is mostly about learning which searches and areas produce real leads, so expect cost per lead to improve over the first 60 to 90 days.
Yes. The account, the data and the billing stay in your name.
Many Murfreesboro businesses run both. Ads bring in leads now and show which searches convert. SEO builds traffic you don't pay for per click.
Yes. We start with the free PPC audit, keep what is working and fix what isn't, without throwing away the account history.
A live dashboard plus a monthly summary covering leads, calls, cost per lead and what we plan to change next.
Yes. Our PPC audit is free. So are our Google Business Profile audit, CRO audit and HubSpot audit. The full SEO audit is a paid, in depth review.
Yes. We build Microsoft Ads (Bing) campaigns from what already works on Google. They often cost less per click and reach searchers who never see your Google ads.
Get a free PPC audit or book a free consultation with the form on this page, or call 877-877-0542.
I went through 3 different online marketing companies for training and marketing services before finding Conversion Pipeline. They built my website and manage my email and online marketing activities. They continually make us money.
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We participate in Conversion Pipeline’s SEO Training Program once a year. We saw immediate results once we implemented the strategies we learned in the SEO training program.
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